Featured Topics.
BRAND ELEVATION
MARKETING THEORY
BUSINESS MARKETING
BRAND DEVELOPMENT
DEVELOPMENT STRATEGY
BRAND TRANSFORMATION
SOCIAL MEDIA MARKETING
THE PILLARS OF BRANDING
BRAND ENHANCEMENT/IMAGERY
IDENTIFYING YOUR DEMOGRAPHIC
Are you ready to elevate your brand to new heights of success?
Want to make sure your amazing product or service reaches your IDEAL customer?
The Law Of Marketing & Branding is a no-holds-barred, one-stop-shop of a book that will walk you through EVERYTHING you need to know about building your brand and marketing yourself to meteoric success!
Marketing is a complex and potentially costly part of business, and in the super-competitive environment of today’s marketplace, precision and accuracy is everything. Branding is equally challenging, with the sheer volume of influencers, established companies and household brands requiring any newcomers to be original, on-trend and eye-catching.
The Law Of Marketing & Branding will teach you:
● The key pillars of branding you NEED to know!
● How to identify your target audience demographic with laser precision and ease.
● Tried-and-tested strategies to build and TRANSFORM your brand!
● How to run successful social media and business marketing campaigns that bring in the cash from Day 1.
● Marketing do’s and don’ts...from a professional with more than 10 years of experience!
● How to elevate your brand to compete with the big names in a competitive market.
● And MORE!
This is the ultimate handbook for all the hustlers and believers who never gave up on themselves and are taking the necessary steps to enhance their business or brand success. The Law Of Marketing & Branding will become your new business go-to as you navigate the thrilling world of marketing and branding.
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PASSIONATE CHONVILL
Marketing & Branding Coach | Author | Entrepreneur
An enthusiastic, entrepreneurial, self-disciplined and driven team player with the ability to solve problems, take initiative, think innovatively and make fast-paced decisions with a degree of autonomy while prioritizing the best interests of the brand. A marketing mastermind who has worked in the experiential and entertainment industry for over a decade. She is a professional Business Development Coach, Serial Entrepreneur, Brand Influencer, Media Correspondent and the CEO of PMC Marketing, a marketing consulting agency. She has worked with multiple luxury brands, celebrities and corporations, including Moet Hennessy, Courvoisier, Dove, Pepsi, Cadillac and Saks Fifth Avenue...to name a few!
Passionate firmly believes in creating trends-not following them, and has created many training tools to help brands elevate sales growth and volume effortlessly. Passionate is also a ghostwriter for many successful authors and enjoys writing motivational, inspirational and spiritual books. A true believer of "The Law Of Attraction", manifestation and the importance of having a positive mindset. Passionate currently lives in Atlanta, Ga with her (2) children, Kaliyah and Royál.
Career Highlights
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Partnered with US and global luxury brand leadership in development and execution of national integrated campaigns.
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Partnered with US brand leadership to deliver annual Marketing Business Plan (MBP), enroll key stakeholders and brief agencies to deliver activity plans and sampling programs.
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Led PR, culture and influencer/partnerships strategies and campaigns.
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Led media connections planning in collaboration with central media team.
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Drove agenda for quarterly and bi-annual stakeholder business reviews.
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15+ years marketing experience with track record of creating/implementing brand strategies and campaigns with tangible results.
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Consumer goods, three-tiered industries and alcohol beverage experienced.
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Highly-skilled relationship builder and influencer.
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Demonstrated consumer insight and achieved creative excellence and effective marketing programs.
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Strong commercial acumen with ability to enroll and motivate a large, complex sales organization, staff and team.
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Maintained a positive outlook amidst challenges and effectively problem-solved and made executive decisions under pressure.
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Managed multiple projects effectively, prioritized, executed and drove to action.
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